New FDA Sunscreen Labels - A Good Start...

As June 2012 approaches, sunscreen companies are continuing to change their labels to adhere to the new Food and Drug Administration's sunscreen label regulations.  While these new rules will make it easier and more accurate for consumers to purchase and use sunscreen effectively, it may also temporarily hinder some sunscreen companies from providing innovative sunscreen methods for consumers. 

First, let's review what the new FDA sunscreen regulations will entail:

No UPF higher than 50

Must prove Broad Spectrum

Cannot claim waterproof - only water resistant and must list how long before effectiveness is impacted (example-40 min.)

While these changes may help increase consumer's ability to use sunscreens more effectively, it is also going to temporarily remove many sunscreen options that currently exist to consumers.  My personal favorite (and a favorite among our customers) is the Shady Day sunscreen wipe.  These wipes are convenient, easy to use, effective and great for travel.  However, they are not included in the FDA's Over the Counter sunscreen monograph (ie. they are not able to market as an SPF sunscreen). 

Here is a clip from the FDA, "...sunscreens in certain dosage forms such as wipes, towelettes, powders, body washes, and shampoos are not  currently considered eligible for inclusion in the sunscreen monograph, and even if their eligibility were established, they lack a sufficient record to support inclusion in the sunscreen monograph."  Click here for the full document.

We are saddened to see these options removed for customers because the more sun protective sunscreen options we can provide, the more likely consumers will practice safe sun habits.  However, we are excited to see the FDA getting more involved to ensure that existing sunscreens are living up to their claims.  For the most consistent and reliable sun protection, in addition to wearing daily sunscreen, continue to wear sun protective clothing, sun protective rashguard shirts, sun hats and seek shade or indoor activities during the highest UV peak hours.